[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/blog.terabox.com\/insights\/protecting-brand-reputation-beyond-ip-law#BlogPosting","mainEntityOfPage":"https:\/\/blog.terabox.com\/insights\/protecting-brand-reputation-beyond-ip-law","headline":"Beyond Trademarks: Protecting Brand Reputation & IP","name":"Beyond Trademarks: Protecting Brand Reputation & IP","description":"\ud83d\udcfa Today’s recommended deep-dive video: https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY Beyond the Trademark: Protecting Your Brand in a Digital CrisisThe Limits of Intellectual PropertyThe Reputation Management ToolkitTactical Responses to Hostile ScenariosKey TakeawaysQ&A Beyond the Trademark: Protecting Your Brand in a Digital Crisis Traditional intellectual... ","datePublished":"2026-07-09","dateModified":"2026-07-09","author":{"@type":"Person","@id":"https:\/\/blog.terabox.com\/author\/flextech-admin\/#Person","name":"flextech-admin","url":"https:\/\/blog.terabox.com\/author\/flextech-admin\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ad516503a11cd5ca435acc9bb6523536?s=150&d=mm&r=gforcedefault=1","url":"https:\/\/secure.gravatar.com\/avatar\/ad516503a11cd5ca435acc9bb6523536?s=150&d=mm&r=gforcedefault=1","height":96,"width":96}},"publisher":{"@type":"Organization","name":"terabox","logo":{"@type":"ImageObject","@id":"http:\/\/blog.terabox.com\/wp-content\/uploads\/2021\/11\/logo\u4ea7\u54c1\u540d-\u7ad6\u7248.png","url":"http:\/\/blog.terabox.com\/wp-content\/uploads\/2021\/11\/logo\u4ea7\u54c1\u540d-\u7ad6\u7248.png","width":900,"height":900}},"image":{"@type":"ImageObject","@id":"https:\/\/img.youtube.com\/vi\/atbB6s8PyqY\/maxresdefault.jpg","url":"https:\/\/img.youtube.com\/vi\/atbB6s8PyqY\/maxresdefault.jpg","height":"","width":""},"url":"https:\/\/blog.terabox.com\/insights\/protecting-brand-reputation-beyond-ip-law","video":{"@context":"http:\/\/schema.org\/","@type":"VideoObject","@id":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY#VideoObject","contentUrl":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY","name":"Where brands meet reputation management","description":"In this session, Mark Owen and Michael Yates draw on practical examples to outline how corporate reputation can be protected in these challenging times, and provide an overview of the legal tools and options available.","thumbnailUrl":["https:\/\/i.ytimg.com\/vi\/atbB6s8PyqY\/default.jpg","https:\/\/i.ytimg.com\/vi\/atbB6s8PyqY\/mqdefault.jpg","https:\/\/i.ytimg.com\/vi\/atbB6s8PyqY\/hqdefault.jpg","https:\/\/i.ytimg.com\/vi\/atbB6s8PyqY\/sddefault.jpg","https:\/\/i.ytimg.com\/vi\/atbB6s8PyqY\/maxresdefault.jpg"],"uploadDate":"2020-06-22T13:10:26+00:00","duration":"PT52M42S","embedUrl":"https:\/\/www.youtube.com\/embed\/atbB6s8PyqY","publisher":{"@type":"Organization","@id":"https:\/\/www.youtube.com\/channel\/UCNZ25-TX3QFrVklzzNG_hbg#Organization","url":"https:\/\/www.youtube.com\/channel\/UCNZ25-TX3QFrVklzzNG_hbg","name":"Taylor Wessing LLP","description":"Taylor Wessing is a full-service international law firm, working with clients in the world\u2019s most dynamic industries. \n\nWe take a single-minded approach to advising our clients, helping them succeed by thinking innovatively about their business issues. We support clients wherever they want to do business. \n\nOur 26 offices around the world blend the best of local business, industry and cultural knowledge with international experience to provide astutely commercial solutions for our clients.\n\nIn the UK, we have three offices - London, Liverpool and Cambridge.","logo":{"url":"https:\/\/yt3.ggpht.com\/E-lZjK3cMOoCdUv-fZOfNoYjCA52pKGdaDvQsYgNw66N8N7MGvrBDaxIzNSzejV1RH2hmoh8Lw=s800-c-k-c0x00ffffff-no-rj","width":800,"height":800,"@type":"ImageObject","@id":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY#VideoObject_publisher_logo_ImageObject"}},"potentialAction":{"@type":"SeekToAction","@id":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY#VideoObject_potentialAction","target":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY&t={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"},"interactionStatistic":[[{"@type":"InteractionCounter","@id":"https:\/\/www.youtube.com\/watch?v=atbB6s8PyqY#VideoObject_interactionStatistic_WatchAction","interactionType":{"@type":"WatchAction"},"userInteractionCount":252}]]},"about":["\u300eEnglish\u300f","Insights"],"wordCount":1478},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Insights","item":"https:\/\/blog.terabox.com\/insights\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"Beyond Trademarks: Protecting Brand Reputation & IP","item":"https:\/\/blog.terabox.com\/insights\/protecting-brand-reputation-beyond-ip-law#breadcrumbitem"}]}]