[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/blog.terabox.com\/insights\/tony-fadell-como-crear-productos-innovadores#BlogPosting","mainEntityOfPage":"https:\/\/blog.terabox.com\/insights\/tony-fadell-como-crear-productos-innovadores","headline":"Tony Fadell: C\u00f3mo crear productos que cambien el mundo","name":"Tony Fadell: C\u00f3mo crear productos que cambien el mundo","description":"\ud83d\udcfa V\u00eddeo de estudio recomendado hoy: https:\/\/www.youtube.com\/watch?v=RJjl1TwyfWM El arte de construir: Tony Fadell sobre el instinto, el dise\u00f1o y la trampa de la IAEl instinto sobre el algoritmoEl marketing como esencia del productoLa IA y la amenaza de la mediocridad... ","datePublished":"2026-06-22","dateModified":"2026-06-23","author":{"@type":"Person","@id":"https:\/\/blog.terabox.com\/author\/flextech-admin\/#Person","name":"flextech-admin","url":"https:\/\/blog.terabox.com\/author\/flextech-admin\/","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ad516503a11cd5ca435acc9bb6523536?s=150&d=mm&r=gforcedefault=1","url":"https:\/\/secure.gravatar.com\/avatar\/ad516503a11cd5ca435acc9bb6523536?s=150&d=mm&r=gforcedefault=1","height":96,"width":96}},"publisher":{"@type":"Organization","name":"terabox","logo":{"@type":"ImageObject","@id":"http:\/\/blog.terabox.com\/wp-content\/uploads\/2021\/11\/logo\u4ea7\u54c1\u540d-\u7ad6\u7248.png","url":"http:\/\/blog.terabox.com\/wp-content\/uploads\/2021\/11\/logo\u4ea7\u54c1\u540d-\u7ad6\u7248.png","width":900,"height":900}},"image":{"@type":"ImageObject","@id":"https:\/\/blog.terabox.com\/wp-content\/uploads\/2026\/06\/Tony-Fadell-How-to-Build-Iconic-Products-like-iPod-iPhone-1.jpg","url":"https:\/\/blog.terabox.com\/wp-content\/uploads\/2026\/06\/Tony-Fadell-How-to-Build-Iconic-Products-like-iPod-iPhone-1.jpg","height":720,"width":1280},"url":"https:\/\/blog.terabox.com\/insights\/tony-fadell-como-crear-productos-innovadores","video":{"@context":"http:\/\/schema.org\/","@type":"VideoObject","@id":"https:\/\/www.youtube.com\/watch?v=RJjl1TwyfWM#VideoObject","contentUrl":"https:\/\/www.youtube.com\/watch?v=RJjl1TwyfWM","name":"Tony Fadell: How to build real taste (and why AI makes it matter more)","description":"Tony Fadell created the iPod, co-created the iPhone, and founded Nest (which he sold to Google for $3.2 billion). He\u2019s co-authored over 300 patents, was part of the legendary team at General Magic, and wrote one of the most important and inspiring books for builders, called Build.\n\n*In our in-depth conversation, we discuss:*\n1. The heated internal debates about whether the iPhone should have a physical keyboard\n2. Why opinion-based decisions are essential for v1 products\n3. Why marketing matters as much as the product itself, and how the iPod almost failed\n4. Why voice will eventually become the primary interface with AI\n5. Why cognitive surrender to AI is the biggest risk facing product builders today\n\n*Brought to you by:*\nWorkOS\u2014Make your app enterprise-ready, with SSO, SCIM, RBAC, and more: https:\/\/workos.com\/lenny\nVanta\u2014Automate compliance, manage risk, and accelerate trust with AI: https:\/\/vanta.com\/lenny\n\n*Episode transcript:* https:\/\/www.lennysnewsletter.com\/p\/father-of-the-ipod-and-iphone-on\n*Archive of all Lenny's Podcast transcripts:* https:\/\/www.dropbox.com\/scl\/fo\/yxi4s2w998p1gvtpu4193\/AMdNPR8AOw0lMklwtnC0TrQ?rlkey=j06x0nipoti519e0xgm23zsn9&st=ahz0fj11&dl=0\n\n*Where to find Tony Fadell:*\n\u2022 X: https:\/\/x.com\/tfadell\n\u2022 LinkedIn: https:\/\/www.linkedin.com\/in\/tonyfadell\n\u2022 Website: https:\/\/www.buildc.com\n\n*Where to find Lenny:*\n\u2022 Newsletter: https:\/\/www.lennysnewsletter.com\n\u2022 X: https:\/\/twitter.com\/lennysan\n\u2022 LinkedIn: https:\/\/www.linkedin.com\/in\/lennyrachitsky\/\n\n*In this episode, we cover:*\n(00:00) Introduction to Tony Fadell\n(02:23) The Blackberry vs. iPhone keyboard debate\n(07:50) Micromanaging vs. kind lies: what great products actually need\n(15:57) The Nest thermostat and smoke alarm story\n(21:22) How to decide what\u2019s worth building: pain plus new technology\n(27:36) The three-generation rule: why nothing works the first time\n(34:20) The full customer journey: why marketing defines your product\n(40:53) The power of storytelling and the press-release-first approach\n(48:37) The evolution of product management and the builder role\n(50:27) Why AI-generated code creates brittle, unmaintainable products\n(58:00) Storytelling techniques\n(1:05:45) The next iPhone\n(1:13:15) Hardware is back\n(1:17:01) What Tony is most excited about\n(1:21:38) Working with Tony\n(1:25:36) Ethics, morals, and the responsibility of product builders\n(1:32:40) How to connect with Tony and Build Collective\n\n*Referenced:*\n\u2022 BlackBerry: https:\/\/www.netflix.com\/title\/81725542\n\u2022 Functional systems: https:\/\/x.com\/bhalligan\/status\/2051873396896518558\/photo\/1\n\u2022 Nest: https:\/\/en.wikipedia.org\/wiki\/Google_Nest\n\u2022 Everyone\u2019s an engineer now: Inside v0\u2019s mission to create a hundred million builders | Guillermo Rauch (founder and CEO of Vercel, creators of v0 and Next.js): https:\/\/www.lennysnewsletter.com\/p\/everyones-an-engineer-now-guillermo-rauch\n\u2022 Hermann Hauser on LinkedIn: https:\/\/www.linkedin.com\/in\/hermannhauser\n\u2022 Acorn Computers: https:\/\/en.wikipedia.org\/wiki\/Acorn_Computers\n\u2022 Skunkworks project: https:\/\/en.wikipedia.org\/wiki\/Skunkworks_project\n\u2022 Netscape Navigator: https:\/\/en.wikipedia.org\/wiki\/Netscape_Navigator\n\u2022 Unpacking Amazon\u2019s unique ways of working | Bill Carr (author of Working Backwards): https:\/\/www.lennysnewsletter.com\/p\/unpacking-amazons-unique-ways-of\n\u2022 General Magic: https:\/\/www.imdb.com\/title\/tt6849786\n\u2022 Dario Amodei\u2019s website: https:\/\/www.darioamodei.com\n\u2022 Flighty: https:\/\/flighty.com\n\u2022 Dave Chappelle: https:\/\/en.wikipedia.org\/wiki\/Dave_Chappelle\n\u2022 Humane Inc.: https:\/\/en.wikipedia.org\/wiki\/Humane_Inc\n\u2022 Her: https:\/\/www.imdb.com\/title\/tt1798709\n\u2022 Spike Jonze: https:\/\/en.wikipedia.org\/wiki\/Spike_Jonze\n\u2022 Waymo: https:\/\/waymo.com\n\u2022 Snapchat CEO: Why distribution has become the most important moat | Evan Spiegel: https:\/\/www.lennysnewsletter.com\/p\/snapchat-ceo-why-distribution-is\n\u2022 Simbe Robotics: https:\/\/www.simberobotics.com\n\u2022 Greyparrot: https:\/\/www.greyparrot.ai\n\u2022 Grok: https:\/\/grok.com\n\u2022 Cerebras: https:\/\/www.cerebras.ai\n\u2022 Esther 4:14: https:\/\/www.biblegateway.com\/verse\/en\/Esther%204%3A14\n\u2022 iPod Inventor and Nest Founder Tony Fadell Named MAD\u2019s Inaugural Designer in Residence: https:\/\/mad.mit.edu\/news\/ipod-inventor-and-nest-founder-tony-fadell-named-mit-morningside-academy-for-design-s-inaugural-designer-in-residence\n\n*Recommended books:*\n\u2022 Build: An Unorthodox Guide to Making Things Worth Making: https:\/\/www.amazon.com\/dp\/0063046067\n\u2022 Working Backwards: Insights, Stories, and Secrets from Inside Amazon: https:\/\/www.amazon.com\/Working-Backwards-Insights-Stories-Secrets\/dp\/1250275717\n\n_Production and marketing by https:\/\/penname.co\/._\n_For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com._\n\nLenny may be an investor in the companies 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